Sunday, September 18, 2022

An ode to the CXO by Nav Thethi

The CXO is the most crucial role within an organization. When unifying customer, employee, and product data, how can CXOs ensure that companies are taking these insights at face value – not just hearing what they want to hear? We also dig into the future of experience in IoT, the metaverse, and how CX will change by 2030.

CJM Journey Stages and Touchpoints: Recognizing Distinctions

We frequently use the terms "journey stages" and "touch points" when discussing how to improve the customer experience, ...